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DEPARTMENT OF APPLIED FOREIGN LANGUAGES

Applied English (for Translation)
Training Objective
To cultivate competent applied talents with all-round development of morality, intelligence, physique and aesthetics, with good ideology & morality, mentality, culture and work ethic, having stronger ability of English practice, organizing and coordination, adaptable to local economic development, be good at using English in institutions and enterprises of foreign affairs, foreign trade, culture and tourism, press and publishing, qualified for daily translation, foreign-oriented secretary, first-line manager, tourism service and PR reception.
Main Courses
Intensive Reading, Extensive Reading, Listening and Speaking, Grammar, English Writing, Translation (I), Translation (II), General Introduction of Major English Speaking Countries, English Speech and Debate.
Employment Orientation
English interpreter and receptionist, foreign-oriented secretary, first-line manager, tourist resorts service staff, PR staff and other administrative staff.

Applied English (for Conference and Exhibition)
Training Objective
To cultivate competent applied talents with all-round development of morality, intelligence, physique and aesthetics, with good ideology & morality, general knowledge and work ethic, with advanced knowledge of English and reasonable understanding of English-speaking countries, familiar with exhibition laws and regulations, adaptable to local economic development, good at exhibition planning and practically using the basic knowledge of management, qualified for exhibition planning, first-line management, reception translation, and PR relevant service.
Main Courses
Integrated English, Extensive Reading, Listening and Speaking, Translation Skills, English Practical Writing, Exhibition English, Basic Exhibition & Affairs, Exhibition Paperwork Writing, Exhibition Planning, Exhibition On-site Service and Management
Employment Orientation
Exhibition Planner, Exhibition Planner, Exhibition Interpreter, English Interpreter, First-line Manager, Secretary, PR staff and administrative staff.

Applied English (for Primary Education)
Training Objective
To cultivate competent applied talents with all-round development of morality, intelligence, physique and aesthetics, with good ideology & morality, mentality, culture and work ethic, with a good command of English, good at English teaching and language service, qualified for the English teaching, teaching management, translation and reception in the secondary schools in remote areas, primary schools, training schools and administrative organizations.
Main Courses
Intensive Reading, Extensive Reading, Listening and Speaking, English Writing, Translation, Primary English Teaching Course, Modem Educational Technology, Pedagogy, Psychology, English Language Testing, English Teaching Techniques
Employment Orientation
English teacher in the secondary schools of remote areas, primary schools, teaching staff, English translator, secretary, PR staff and other administrative staff.

Applied English (for Pre-school Education)
Training Objective
To cultivate competent applied talents with all-round development of morality, intelligence, physique and aesthetics, with stronger ability of English practice and reasonable understanding of English-speaking countries, with good ideology & morality, general knowledge and work ethic, adaptable to local economic development, qualified for bilingual teaching and management in the nursery schools and child-care centres; pre-school education and social service in the community.
Main Courses
Intensive Reading, Extensive Reading, Phonetics, Listening and Speaking, Infant English Teaching, Infant PPT Making, Infant Pedagogy, Infant Psychology, Basic Skills of Infant Teachers, English in Infant Teaching Profession, Organizing and Designing of Infant Teaching, Basic Management
Employment Orientation
English teacher in the primary schools of remote areas, Infant English teacher, teaching staff, receptionist translator, secretary, PR staff and other administrative staff.

Applied Japanese
Training Objective
To cultivate competent applied talents with all-round development of morality, intelligence, physique and aesthetics, with stronger ability of Japanese practice and reasonable understanding of Chinese and Japanese culture, with good ideology & morality, general knowledge and work ethic, adaptable to local economic development, qualified for international tour leader, guide translation, reception translation, first-line management, and PR service in tourist agency, foreign-oriented enterprise management, hotel and restaurant.
Main Courses
Intensive Reading, Extensive Reading, Listening and Speaking, Translation, Correspondence Writing, Introduction to Tourist Source Countries, Tourist Resource of Gansu Province, Japanese of Tourist Profession, Basic Tourism, Tourist Affairs
Employment Orientation
Japanese interpreter and guide, tourist resorts service staff, first-line manager, secretary, and PR staff and other administrative staff.

Applied Arabic
Training Objective
To cultivate competent applied talents with all-round development of morality, intelligence, physique and aesthetics, with good ideology & morality, mentality, culture and work ethic, with stronger ability of Arabic practice, communication, organizing and coordination, adaptable to local economic development, good at using Arabic in institutions and enterprises of foreign affairs, foreign trade, culture and tourism, press and publishing, qualified for daily translation, reception, first-line management, basic education and PR reception.
Main Courses
Intensive Reading, Extensive Reading, Listening and Speaking, Grammar, General Introduction of Arabic Countries, Basic Arabic Writing, Translation Theory & Practice, Introduction to Tourist Sources, Gansu Province Resource, Tourist Affairs.
Employment Orientation
Arabic interpreter, Arabic teaching staff, Arabic guide, tourist resorts service staff, first-line manager, secretary, PR staff and other administrative staff.

Tourism English (for Guide)
Training Objective
To cultivate competent applied talents with all-round development of morality, intelligence, physique and aesthetics, with good ideology & morality, mentality, culture and work ethic, with stronger ability of English practice, communication, organizing and coordination, adaptable to local economic development, qualified for international tour leader, guide translation, reception service, first-line management in tourist agency and other tourist enterprises
Main Courses
Integrated Reading, Extensive Reading, Listening and Speaking, Introduction to Tourist Source Countries, English Practical Writing, English of Tourist Profession, Basic Tourism, Tourist Resource of Gansu Province, Tourist Affairs, Tourist Policy and Regulation, Translation Practice
Employment Orientation
Guide, tour leader, first-line manager of tourist agency, tourist resort service staff, English translator, secretary, PR staff and other administrative staff.

Tourism English(for Aviation Service)
Training Objective
To cultivate competent applied talents with all-round development of morality, intelligence, physique and aesthetics, with good ideology & morality, mentality, culture and work ethic, with the basic knowledge and skills of professional aviation service, be good at using practical English in the comprehensive service, qualified for flight service, ground service and management.
Main Courses
Intensive Reading, Extensive Reading, Listening and Speaking, English of Civil Aviation Profession, Introduction to Civil Aviation, Airport Service, Physique, Service and Etiquette of Aviation, Civil Aviation Safety and Emergency Treatment, Psychology of Civil Aviation Service, Aviation Marketing, Aviation Geography.
Employment Orientation
Attendant and security staff in air service; percent agent, security check inspector, conductor, baggage inquiry, announcer, VIP room service, first-line manager, usher and foreign-oriented reception in ground service.

Business English
Training Objective
To cultivate competent applied talents with all-round development of morality, intelligence, physique and aesthetics, with stronger ability of English practice and reasonable understanding of English-speaking countries, with good ideology & morality, general knowledge and work ethic, adaptable to local economic development, qualified for using English in business activities, business communication, first-line management, reception translation and PR service of various foreign enterprises, institutions and departments.
Main Courses
Intensive Reading of Business English, Extensive Reading, Phonetics, Listening and Speaking, Translation, Trade Affairs, Practice of Import and Export (English-Chinese), Business Negotiation (English-Chinese), Correspondence Writing, Marketing, Business Activities and Arrangement and Business Etiquette.
Employment Orientation
Business translator, customs declarer, business planner, secretary, PR staff and other administrative staff.


DEPARTMENT OF BANKING AND FINANCE

International Finance
Training Objective
To cultivate competent applied talents with the basic knowledge of finance and economics, good at international trade skills, qualified for technical expertise and management in the field of foreign trade and finance.
Main Courses
International Finance, International Trade, Basic Management, Basic Economics, Basic Accounting, International Settlement, International Marketing, Documents For Foreign Trade, Financial English.
Employment Orientation
Technical expertise and management in International and domestic trade, bank, securities, funds, insurance and trust investment

Finance Management and Affairs
Training Objective
To cultivate competent applied talents with the systematic theories of finance, good at the professional skills of financial circulation, qualified for technical work and management in banks, securities and insurance.
Main Courses
Basic Economics, Basic Accounting, Introduction to Finance, Securities Investment, Money and Banking, Commercial Bank Management, Risk Management and Insurance, Bank Loans Risk Management and English for Banking Profession
Employment Orientation
Staff in bank and fund management company, dealer, salesman, technician, manager in securities futures exchange and futures exchange; salesman and manager in insurance company.

Finance Management and Affairs (for Banking Affairs)
Training Objective
To cultivate competent applied talents with the systematic theories of finance, good at the banking affairs, qualified for technical work and management of banks.
Main Courses
Introduction to Finance, Securities Investment, Money and Banking, Commercial Bank Management, Bank Loans Management, Bank Accounting, Personal Finance, Company Credit, Risk Management, English for Banking Profession.
Employment Orientation
Manager, teller, salesman and client service staff in financial institutions.

Business Management
Training Objective
To cultivate competent applied talents with the theory and skills of modern business management, familiar with the operation rules of business, with good communication, organizing and presenting skill, qualified for technical work and management of business.
Main Courses
Basic Economics, Business Negotiation, Business Communication, Marketing, Marketing Psychology, Economic Law, E-business, Business English, Customer Relationship Management, Business Etiquette
Employment Orientation
Business negotiation, business communication and customer relationship treatment in industrial and commercial enterprises and institutions.

Paralegal Affairs
Training Objective
To cultivate competent applied talents with solid theoretical knowledge of law, qualified for paralegal work in state organs and enterprises and institutions.
Main Courses
Nomology, Introduction to Constitutional Law, Theory and Practice of Civil Law, Theory and Practice of Criminal Law, Theory and Practice of Administrative Law, Economic Law, Intellectual Property Law, Paralegal Document, Case Study, English for Judicial Profession.
Employment Orientation
Law enforcement official in the organs of state administration at various levels; paralegal consultation and service in enterprises and institutions; judicial official at various levels

Paralegal Affairs (for Administrative Affairs)
Training Objective
To cultivate competent applied talents with solid theoretical knowledge of law, familiar with judicial administration affairs, qualified for paralegal work in state organs and enterprises and institutions.
Main Courses
Nomology, Introduction to Constitutional Law, Theory and Practice of Civil Law, Theory and Practice of Criminal Law, Theory and Practice of Administrative Law, Contract Law, Paralegal Document, First-line Paralegal Service, Masses Mediation Affairs, Community Correction Affairs, English for Judicial Profession.
Employment Orientation
Paralegal work in state administrative organs and enterprises and institutions; judicial practice and correction, administrative management in judicial institutions; paralegal service in districts, communities, villages and towns; staff in law firms


DEPARTMENT OF ACCOUNTING

Finance Management
Training Objectives
To cultivate competent personnel with comprehensive basic theories and solid accounting skills of finance management, good at the application of modern finance management, together with professional ethics and innovation;
Main Courses
Basic Economics, Basic Accountancy, Computerized Accounting, VF Programming, Network Technology, Accounting Information System.
Employment Orientation
Junior and secondary accountant, cashier, financial manager, statistician and accounting clerk in public institution, industrial and commercial enterprise, Sino-foreign joint venture and government office

Finance Management (for Certified Public Accountant)
Training Objectives
To cultivate competent applied personnel with comprehensive basic accounting skills, qualified for accountant in public institution, enterprise and foreign-funded units, together with professional ethics and innovation;
Main Courses
Basic Economics, Basic Accountancy, Budget Accounting, Finance Management, Financial Accountancy,Intermediate Accounting, Industrial Accounting Comparison.
Employment Orientation
Junior and secondary accountant, cashier, accounting clerk, statistician, tax accountancy, financial management in government office, institutional units, and enterprises and Sino-foreign joint ventures.

Finance Management (for Tax Accountant)
Training Objectives
To cultivate competent personnel with comprehensive basic tax accounting theories and skills, qualified for tax accounting and related work, together with professional ethics and innovation;
Main Courses
Basic Economics, Basic Accountancy, Finance Management, Tax Law, Taxation Accounting for Institutions and Enterprises, Taxation Application Fundamentals, Tax Accounting and Declaration.
Employment Orientation
Junior and secondary accountant, cashier, accounting clerk, statistician, tax accountant, and financial manager in government office, institutions and enterprises, Sino-foreign joint ventures.

Accounting Computerization
Training Objectives
To cultivate competent personnel with basic modern financial accounting theories, good at using computer in accounting affairs, qualified for basic operation procedures of finance management, and various qualitative and quantitative analysis methods, together with professional ethics and innovation;
Main Courses
Basic Economics, Basic Accountancy, Computerized Accounting, VF Programming, Network Technology, Accounting Information System.
Employment Orientation
Junior accountant, secondary accountant, cashier, accounting clerk, statistician, tax accountancy, financial manager in government office, institutions, enterprises and Sino-foreign joint ventures.


DEPARTMENT OF ECONOMICS AND MANAGEMENT

Real-estate Management
Training Objectives
To cultivate competent applied personnel with necessary theories and professional skills of Real-estate Management, good at office automation application, qualified in real estate enterprise and property management enterprise, together with organizational and coordinative ability.
Main Courses
Basis of Management, Real-estate Management, Contract Law, Basic Economics, Basic Accountancy, Property Information Management, Introduction of Property Economics, Real-estate Management Regulation, Real-estate Management Affairs, Real-estate Appraisal, Engineering Drawing Recognition, Real-estate Marketing, Property Facilities Management, Building Construction and Maintenance Management, English of Real-estate Management Profession, Construction Engineering Budget.
Employment Orientation
Property manager, building attendant, real-estate salesman, real-estate intermediary, cashier, warehouse keeper in enterprises or institutions, high-class office buildings, residential district, commercial buildings, hotels, large storage buildings, real estate enterprises, real estate agency.

Logistics Management
Training Objectives
To cultivate competent personnel with basic theories and skills of logistics management, knowledge of professional criteria and operating rules, together with practical and integrated management abilities.
Main Courses
Basis of Management Science, Introduction to Commodity, Logistics Economics, Basic Accountancy, Marketing, Introduction of Modern Logistics, Shipment & Packing, Operational Management of Modern Storage, E-Business, English of Logistics Profession, Supply Chain Management, Logistics Cost Management, Enterprise Logistics Management, Distribution Center Planning and Management, Enterprise Strategic Management, Production and Operational Management, Logistics Customer Relation Management.
Employment Orientation
Purchasing agent and practitioner in transportation and logistics company, staff in storage and distribution, logistics packaging and distribution processing, logistics agency and marketing, logistics information and management

Tourism Management
Training Objectives
Integrating the national and regional tourism development program with the international tourism development and management, to cultivate competent applied personnel with basic theories and skills of tourism and operation management, fully qualified as tourism manager and tourist guide for foreigners.
Main Courses
Introduction to Tourism, Tourism Marketing, Tourism Economics, Tourism Laws and Regulations, Tourism Psychology, Social Rituals, Basis of Tourism, English of Tourism and Hospitality Profession, Tourist Agency Management, Tourism Affairs, Tourism Resource Development, Tourist Route Design, Tourist Resort Service and Management
Employment Orientation
Tourism agent, guide; tourist route designer (manager), tourism liaison staff, secretary, tourism counselor; service staff and manager in front desk of hotels, guest room, and restaurant of tourist hotel; service staff and manager in tourist spot administration section

Hotel Management
Training Objectives
To cultivate competent applied personnel with basic knowledge and skills of hotel management, qualified in food and beverage department, front desk of hotels, guest rooms service, marketing section of star-grade hotel, restaurant chains, high-grade restaurant
Main Courses
Hotel Management Theory, Hotel Personnel Resources Management, Hotel Marketing, Hotel Finance Management, Social Rituals, English of Tourism and Hospitality Profession, Front-desk Service and Management in Hotel, Recreation Service and Management, Restaurant Service and Management, Room Service and Management, Cocktailing Techniques and Bar Management.
Employment Orientation
Marketing staff, public relations staff; head waiter and waitress, manager and lobby manager; head waiter and waitress, manager in catering and resorts department; administrative staff

Hotel Management (for Catering Service and Management)
Training Objectives
To cultivate skilled personnel with basic theory and knowledge of marketing, human resource, finance management, modern kitchen management of Halal catering business, be good at understanding of Halal catering strategy and nationality diet, qualified in Halal catering service in hotel and restaurant
Main Courses
ABC of Chinese and Western Food, Introduction to Cooking, Cuisine Skill Aesthetics, Cuisine Skills, Food Management, Catering Enterprises Human Resources Management, Catering Enterprises Finance Management, Nutrition Science, Foreign Cuisine Culture
Employment Orientation
Service staff and administrative manager in star-grade hotel, catering business

Business Administration
Training Objectives
To cultivate competent personnel with good knowledge and skill of business administration, the ability of administrative analysis and current evaluation, qualified in enterprise management
Main Courses
Basic Management Theory, Basic Economics, Industrial and Commercial Administrative Management, Introduction to Enterprise Management, Marketing, Human Resources Management, Finance Management, Business English, E-Business, Business Planning, Quality Control, Project Management, Enterprise Operation Management, Organization Behavior Science, WTO Rules, Enterprise Strategy Management, Introduction to Merchandising Study, WTO Rules, Market Survey and Forecast, Advertisement Planning and Management.
Employment Orientation
Manager in small and medium-sized enterprises, such as brand manager, counter manager, storage manager, purchasing manager, marketing manager; store manager, marketing assistant, brand manager (foreign trade), assistant to the general manager(foreign trade), regional manager

Project Management
Training Objectives
To cultivate competent applied personnel in charge of introduction of new products, qualified in industrial project, agricultural project, logistics enterprise, real estate company, infrastructure construction, research academies and institutes, colleges and universities, and government offices, building industry, banking business.
Main Courses
Economic Mathematics, Basic Economics, Basic Accountancy, Project Management, Management Quantitative Approach, Management Economics, Project Cost Management, Project Quality Management, Project Time Management, Project Management Regulations, Project Feasibility Study and Evaluation, Case Studies of Project Management, Project Management Software
Employment Orientation
Staff in project planning, project evaluation, project planning and monitoring, project financing, project purchasing management, project contract management

Marketing
Training Objectives
To cultivate competent personnel with knowledge of marketing and enterprise management, and the skills of market operation management, good at marketing planning with modern means of communication, qualified for market development
Main Courses
Basis of Management Theory, Basic Accountancy, Introduction to Merchandise, Enterprise Management Strategy, Finance Management, International Trade, Basic Economics, Finance, Consumption Psychology, Market Survey and Forecast, Business Negotiation, Marketing English, E-Business, Advertisement, Marketing, Marketing Planning, Sales Theories and Techniques, Study of Market Distribution.
Employment Orientation
Marketing manager, brand manager, marketing planning manager in manufacturing enterprises, retail enterprises and market management, marketing counselor, advertisement media staff and advertisement planning manager, Market development staff, products promotion staff

Marketing (for E-Business)
Training Objectives
To cultivate competent personnel with basic knowledge and skills of network and outsourcing service, qualified for computer operation and network technology in industrial and commercial enterprises; qualified for computer operation and administrative work related to E-business
Main Courses
Basis of Computer, E-Business Laws, Introduction to E-Business, Operational Management of Commercial Bank, Calling-Center Project and Process Management, Calling-Center Operational Management, Calling-Center Marketing, Calling-Center Planning and Construction
Employment Orientation
Financial manager, car salesman, correspondent, E-Business salesman, enterprise service staff, government office operator, medical staff, legal staff, telemarketer.


COMPUTER SCIENCE AND TECHNOLOGY DEPAREMENT

Computer Applied Technology
Training Objectives
To cultivate competent applied personnel with basic knowledge and skills of computer applied technology, good at using frequently-used software and hardware, qualified for software designing, network formation, website development and management.
Main Courses
College English, Mathematical Foundation for Computer Science, Basic Electronic Technology, Principles of Computer, JAVA Program Designing, Data Structure, Database, Applied Technology, Network Applied Technology, Webpage Making.
Employment Orientation
Computer network technology, computer software technician, computer hardware technician, webpage designer, database staff, animation designer, graphic designer

Computer Applied Technology (Computer Education)
Training Objectives
To cultivate competent applied personnel with basic knowledge and skill of modern educational technology, good at the computer application teaching and designing, and making of teaching PPT, qualified for the application of electronic audio-visual instruction and lower management
Main Courses
College English, Advanced Mathematics, Principles of Computer, Database Applied Technology, JAVA Program Designing, Webpage Making, Pedagogy, and Psychology
Employment Orientation
Elementary computer teacher, Secondary vocational education computer teacher, multimedia staff, network editor, proofreader, press and publication staff, cultural management staff, data-enterer, computer operator

Computer Applied Technology (for Network Engineering)
Training Objectives
To cultivate competent applied personnel with the capability of network construction, daily management and safety protection, qualified in enterprises and institutions for network management, network design and construction, network project, website construction and maintenance
Main Courses
Windows System Management, Linux Network Service, Network Security Solution, Enterprise Network Advanced Technology, Formation and Maintenance of Enterprise E-mail System, Database Management, Project Practice, Enterprise Website Maintenance
Employment Orientation
Network staff, computer maintainer, network security expert, enterprise website staff, database manager, staff for enterprise E-mail system, career-oriented trainer.

Computer Applied Technology (for Software Engineering)
Training Objectives
To cultivate competent applied personnel with necessary knowledge and skill of software development and management, good at client software technology, object-oriented technology and three-tier structure technology, qualified for primary and secondary software development and application in IT enterprises and institutions
Main Courses
Application Program for the C# Developing Database, Object-Oriented Programming for Java, SQL Server Database Design and Advanced Query, Development of Three-tier Structure Database Application System Based on NET Platform, Development of Web Application System for JSP.
Employment Orientation
Computer hardware technician, computer software technician, computer system analyst.

Advertisement Design and Making
Training Objectives
To cultivate competent applied personnel with basic knowledge and skill of advertisement design, qualified for visual plane-graphic communicational creation in the advertisement designing enterprises and institutions.
Main Courses
Introduction to Advertisement, Advertisement Planning, Advertisement Design and Creativity, CI Design, Computer Graphic Design, Sketch, Color, Public Relations, Packaging Design, Basic Design, Marketing
Employment Orientation
Advertisement designer, webpage designer, graphic designer, animation designer

Animation Design and Making
Training Objectives
To cultivate the competent applied personnel with basic knowledge and skill of animation design and making, qualified for CI design, electronic decoration planning, animation film and television editing
Main Courses
Sketch, color, Public Relations, Packaging Design, Computer Three-Dimensional Design, Computer Graphic Design, Advertisement Creativity, Photoshop Picture Processing, 3Dmax, MAYA Application
Employment Orientation
Advertisement designer, webpage designer, graphic designer, animation designer, E-business staff

 
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